Doyenne's Inspirational Woman of The Year 2025, Gemma Armsden

At Doyenne, we celebrate women who lead with dedication, integrity, kindness and an unwavering commitment to excellence in the leasehold sector. This year, we are honoured to present the Inspirational Woman of the Year award to Gemma Armsden.

With over 16 years in property management, Gemma has been a driving force at Premier Estates, tirelessly working to improve the lives of leaseholders and colleagues alike. Her leadership, expertise, and genuine care for those around her have left a lasting impact within her organisation and the wider industry.

Beyond her professional achievements, Gemma has been a steadfast supporter of Doyenne’s values, embodying the spirit of collaboration, empowerment, and positive change for women. She has led by example, demonstrating that success in this sector is not just about managing properties but about fostering strong communities and lifting others as she climbs.

Gemma, we know that standing in the spotlight is not something you seek. But today, we place you there, not for the recognition you may never ask for, but for the inspiration you so naturally provide. Your dedication, kindness, and leadership have not gone unnoticed, and we are truly grateful for the mark you have made on this sector.

Congratulations, Gemma, on this well-deserved recognition!

Patrick Ward's Supporting Statement:

"I have had the privilege of working with Gemma for over a decade, during which time she has consistently demonstrated exceptional professionalism, capability and integrity.  She is results-driven and always delivers with efficiency and poise.  Gemma understands the importance of acting swiftly and decisively, addressing complex matters with clarity and without unnecessary drama.  Her calm exterior often belies the volume and complexity of issues she resolves behind the scenes.

Gemma is deeply committed to her family and also to her work and she never shies away from responsibility.  She makes time for colleagues, clients and residents alike.  She does so with warmth and authenticity.  Even in moments of quiet scepticism, Gemma approaches people with kindness and chooses to see the best in them.  This rare combination of sharp operational ability and emotional intelligence makes her not only a highly effective leader but also an inspiring presence within the property management sector.

Gemma exemplifies the very best qualities of a leader in our sector - resilient, personable, and consistently delivering to the highest standards.  She is thoroughly deserving of recognition as a leading woman in property management."

Connect with Gemma today to show your support : )